| SHANGHAI INTERNATIONAL IP FORUM 2008 --- INTELLECTUAL PROPERTY TRANSACTIONS AND SERVICES Program
| Venue: |
Mandarin Hall, Shanghai International Convention Centre,
No.2727 Bingjiang Avenue Pudong, Shanghai 200120 China |
| Date: |
November 6th, 2008 |
| Sponsors: |
State Intellectual Property Office of PRC (SIPO)
Shanghai Municipal People’s Government |
| Organizer: |
Shanghai Intellectual Property Administration (SIPA) |
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| Opening Ceremony |
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| 09:00-09:30 |
Opening Address |
Mr. Tian Lipu Commissioner of State Intellectual Property Office of PRC (SIPO) |
| Mr. Carlos Mazal Senior Councilor of World Intellectual Property Organization (WIPO) |
| Mr. Han Zheng Mayor of Shanghai Municipal People’s Government |
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| Session I |
Role of Government in IP Transactions and Services |
| Moderator: Prof. Zhang Naigen, Director of IP Centre of Fudan University, Shanghai |
| 09:30-09:50 |
Speech |
Mr. Bruce A. Lehman Chairman of International Intellectual Property Institute (IIPI), US Topic: The Role of Government in IP Transactions and Services: the U.S. Model |
| 09:50-10:10 |
Speech |
Mr. Chen Zhixing Director General of Shanghai Intellectual Property Administration (SIPA) Topic: Ideal and Reality of the IP Public Service in Shanghai |
| 10:10-10:30 |
Speech |
Ms. Mary Carman Commissioner of Patents, Registrar of Trademarks and CEO, Canadian Intellectual Property Office (CIPO) Topic: Quality IP Rights: A Shared Responsibility |
| 10:30-10:50 |
Speech |
Mr. Ruud J. Peters CEO of Philips Intellectual Property & Standards, Executive Vice President of Philips International BV Topic: Stimulate Innovation through IP Transacions |
| 10:50-11:10 |
Tea Break |
/ |
| 11:10-11:55 |
Panel Discussion Q&A |
Panelists: * Mr. Carlos Mazal, Senior Councilor of WIPO * Mr. Bruce A. Lehman, Chairman of IIPI * Mr. Chen Zhixing, Director General of SIPA * Ms. Mary Carman, Commissioner of Patents, Registrar of Trademarks and CEO of CIPO * Mr. Ruud J. Peters, CEO of Philips Intellectual Property & Standards, Executive Vice President of Philips International BV * Mr. Peter K. F. Cheung JP, Deputy Director of IP Department of the Hong Kong Special Administrative Region Topics: 1、How does government help to build and support public service platforms for IP transactions? 2、How does government help the business to reduce IP transaction costs by policy making? |
| 12:00-13:00 |
Luncheon |
| |
| Session II |
IP Assignments and Licensing |
| Moderator: Prof. Tao Xinliang, Deputy Dean of IP Institute, Tongji University, Shanghai |
| 13:10-13:30 |
Speech |
Mr. Tapio Koivu Executive Vice President, Technical Research Centre of Finland (VTT) Topic: Managing Innovation in Creating Science Based Business |
| 13:30-13:50 |
Speech |
Prof. Zhang Naigen Director of IP Centre, Fudan University, Shanghai Topic: Patent Licensing and Fair Competition in China |
| 13:50-14:10 |
Speech |
Ms. Teresa Stanek Rea President of American Intellectual Property Law Association (AIPLA), Partner in Crowell & Moring Topic: The Evolving Law relating to IP Assignments and Licensing in the United States |
| 14:10-14:30 |
Speech |
Mr. Taisuke Kato President of TOSHIBA Techno Centre Inc., Japan Topic: IP Assignments and Licensing in Japan |
| 14:30-15:20 |
Panel Discussion Q&A |
Panelists: * Mr. Tapio Koivu, Executive Vice President of VTT * Ms. Teresa Stanek Rea, President of AIPLA * Mr. Taisuke Kato, President of TOSHIBA Techno Centre * Mr Göran I Toll, Director of Controller PRV InterPat, Swedish Patent and registration Office (SPRO) * Mr. Fu Jiang, Chief IP Engineer, Baosteel Co., Ltd, Shanghai * Mr. Legend Liu, Chairman of the Board, Heng Yuan Xiang (Group), Co.,Ltd Topics: 1、What are the key points in IP licensing & assignment and the successful experience overseas in this field? 2、How to solve the major problems facing the development of IP licensing & assignment system in China? |
| 15:20-15:40 |
Tea Break |
/ |
| Session III |
IP Valuation & Financing |
| Moderator: Mr. Xu Yiping, Chairman of the Board of Directors, Shanghai Patent & Trademark Law Office, LLC |
| 15:40-16:00 |
Speech |
Mr. Andrew T. Ramer Managing Director of the Corporate Finance Practice of Ocean Tomo, President of Ocean Tomo Auctions, LLC, US Topic: Evolving Value Drivers in IP Transactions |
| 16:00-16:20 |
Speech |
Mr. Zhang Xin General Manager of the Credit Management Department, Beijing Branch of Bank of Communications Topic: The Exploration & Practice on IP Pledge Financing |
| 16:20-16:40 |
Speech |
Dr. Leo H. Lin President of Asia Pacific Technology & Intellectual Property Services, Inc., Taiwan Topic: Keys to IP Value Formation & IP Financing |
| 16:40-17:25 |
Panel Discussion Q&A |
Panelists: * Mr. Andrew T. Ramer, President of Ocean Tomo Auctions, LLC, US * Mr. Zhang Xin, General Manager of the Credit Management Department, Beijing Branch of Bank of Communications * Dr. Leo H. Lin, President of Asia Pacific Technology & Intellectual Property Services, Inc., Taiwan * Mr. Albert Jacobs Jr., Treasurer Elect for the IP Law and Entertainment Committee of the International Bar Association, Partner of DREIER LLP, US * Ms. Zhang Meiling, Standing Director of Chinese Appraisal Association, Chairwoman of Lixin Appraisal Group, Shanghai Topics: 1. How to build the scientific standard system of IP valuation? 2. How to strengthen the training for professionals in IP service circle? |
| 17:25-17:30 |
Closing Remarks |
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| 18:00-20:00 |
Dinner Banquet |
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